Branding / Print design / Brochures
After Plug completed the company rebrand for APD Communications; we rolled-out the product branding to industry-driven exhibition events and printed brochures. As the main audience for both the exhibition stands and the printed brochures are procurement and high end police officers; the collateral had to look professional, feel beautiful quality and give a clear concise message for features & benefits.
Plug developed a range of vector icons to showcase the features & benefits of each product, to enable APD to take specific exhibition stands to a variety of events; as flexibility was the key.
Plug will be working with APD over the coming years to create even more impact at industry-driven exhibitions.